DMs are the new texts. Texts are the new emails. Emails are the new letters. While sometimes it feels like the days of email are going in...

If you had forgotten about the huge college admissions scandal that happened in 2019, you have likely been reminded again with the...

You know that old phrase, "It's not you, it's them?" You know you are a great catch - you have the brains, the athleticism, the artistic...

I recently attended a conference session during which admissions officers at three selective institutions shared case studies of...

You know how you google something and then all of a sudden you start seeing ads for the item showing up everywhere you go? Or even...

College and university websites should be a primary source of information as you research schools and try to evaluate whether you are...

For many high school students, the mechanics of the college admissions process take shape before they have even given thought to why it...

If you are interested in applying to any of the nine schools within the University of California system, you will use one application,...

While most high school families are familiar with either AP and/or IB courses as pathways to college credit with passing exam/assessment...

You have likely heard of a Gap Year by now if you hadn't before - with so many colleges and universities offering only remote...

Earlier this spring, I wrote a post explaining that Test Optional is not Test Blind. As a result of continuous test center closures,...

As a result of financial constraints, healthcare concerns, and social/emotional instability, many students are expected to turn to...

When most high school students begin thinking about colleges, their list typically begins with schools they have heard of - those their...

Rankings are essentially a marketing tool for colleges and universities - you can find a ranking for just about anything: "Most Wired...

As a white woman who was raised in an upper middle class family in a predominately white neighborhood, I cannot claim to know what it...

As high school juniors are preparing to write college essays, of course the novel coronavirus is top of mind. Every single one of us has...

As so many colleges and universities announce that they will adopt a test optional admissions policy for this fall, you may be wondering...

Without question, this is a difficult time. So much has been lost or taken away, and while this is true for everyone in some way, it...

Are you wondering about your waitlist status in light of COVID-19? Geography may play a larger role in your chances of getting a coveted...

By participating in multiple Zoom calls, I have heard from several Admissions Directors over the past couple of weeks and wanted to share...